PR & Media Placement
Earned coverage that builds credibility.
Publicity, media relations, and placement strategy. We find the story worth telling, pitch it to the outlets your audience trusts, and build the kind of earned media presence advertising can't buy.
Of consumers trust earned media more than paid advertising
More credibility from third-party editorial vs. brand-owned content
Typical timeframe to build a consistent media relationship program
What's included
Media Relations Strategy
Story angles, outlet mapping, journalist identification, and coverage goals.
Press Release & Pitch Writing
Custom pitch letters, story angle variations, and executive quotes.
Journalist Outreach & Media List
Curated lists, personalized outreach, and real relationship cultivation.
Coverage Tracking & Reporting
Monitoring, clipping, and monthly reports with reach and sentiment analysis.
Our approach
How we work.
Story
Find the angle worth pitching before writing anything.
Target
Pitch specific journalists on the relevant beat, not a mass list.
Pitch
Written like a journalist, not an ad.
Build
Relationships, not transactions.